Media manager

Описание

Responsibilities:

• Develop and execute the overall new media marketing strategy, annual plan, and budget for the Russian market.
• Lead the social media and community team, managing integrated operations, content planning, and audience growth across all official platforms (VK, TG, YouTube, etc.).
• Drive the creation and omnichannel distribution of high-value brand IP (e.g., owner stories, crossover series) to build digital brand assets.
• Build and deepen the private traffic pool operation system to enhance user interaction and loyalty.
• Manage KOL/influencer and agency resources, leading large-scale integrated marketing campaigns.
• Establish a data monitoring system, analyze market trends and performance to drive continuous strategy optimization.
• Act as a key collaboration interface, partnering with Sales, Product, and the dealer network to enable business conversion.

Requirements:

• Strong strategic planning, content innovation, and brand storytelling skills for new media.
• Proficient in operating major Russian social platforms and advertising tools, with a data-driven mindset.
• Experienced in resource integration, cross-departmental project management, and business communication.
• Deep insight into the automotive market and user trends, with a results-oriented approach.
• Fluent English for everyday communication & reporting.

Conditions:

• Official employment according to the labour code of the RF.
• Working schedule: 5/2 (office).
• VMI (incl. dentist) after probation period.
• Corporate discounts for employees.
• Transportation & meal allowance.
• Flexible start of working day (8:00-10:00).
• Modern & comfortable office close to Technopark metro station.